ActewAGL Assist

  • Client ActewAGL
  • Agency Grey Canberra
  • Year 2012
  • Creative Matt Johnson
  • Director Serge Ou
  • EP Michael Tear
  • Producer Kate Betts

A TVC to launch ActewAGL’s new ‘Assist’ service – designed to make energy bills more manageable and to provide energy saving solutions for customers. Conceived of by advertising agency Grey Canberra and produced by Bearcage, the commercial is a complex single piece-to-camera which builds until thirty-two ActewAGL staff members fill the screen like a mosaic, speaking their message in unison.